On June 28, SINOTRUK officially launched the all-new BOLDEN pickup in Xueye Lake, Jinan, Shandong. The BOLDEN pickup is positioned as an international all-terrain, all-purpose large pickup and includes three variants: off-road, passenger, and commercial models. It is designed for the global market, covering all scenarios for consumer vehicles.
In terms of power, the SINOTRUK BOLDEN pickup sees significant breakthroughs. The entire lineup is equipped with Weichai WP2H 2.0T diesel engines, delivering a maximum power of 140 kW and a peak torque of 420 N·m, ranking first among single-turbo 2.0T engines nationwide. It utilizes a self-developed 8AT automatic and manual transmission by SINOTRUK, ensuring a mature and reliable power system that delivers smooth and steady power output, which fundamentally guarantees the vehicle's capability to traverse various terrains.
The WP2H engine features an innovative submarine deep-sea silent technology, paired with five noise reduction technologies throughout the vehicle, achieving idle noise levels as low as 39 decibels and constant speed noise between 52-62 decibels. Additionally, it has developed ultra-low temperature start technology for diesel engines, enabling the vehicle to start once in temperatures as low as nearly -40℃ thanks to six advanced technologies. Furthermore, it innovatively employs dual urea injection technology to precisely control urea injection volume, reducing the likelihood of blockage in the after-treatment system, improving exhaust reaction efficiency, and preventing speed and torque limitations in pickups. The implementation of these cutting-edge technologies completely overcomes the current challenges of using diesel pickups.
In order to fundamentally enhance driving and riding comfort and bring pickups into thousands of households, the BOLDEN pickup's off-road and passenger models utilize a rear multi-link solid axle suspension system. The chassis is finely tuned with 169 calibration parameters, going through over 500 tuning schemes and three rounds of chassis adjustments, achieving superior handling and stability that have garnered high praise from industry experts such as CATARC. With innovative upgrades to the engine, transmission, and chassis, the BOLDEN pickup has been specifically customized for different vehicle use scenarios across its three variants.
In response to the current surge in outdoor activities and the popularity of off-road culture, SINOTRUK introduces the BOLDEN pickup's off-road model, providing users with a “factory-modified“ off-road tool. The BOLDEN off-road pickup is equipped with an intelligent BorgWarner on-demand four-wheel drive system, a 7-mode all-terrain management system, and front, center, and rear locking differentials, eliminating the need for users to spend high costs on modifications while significantly enhancing off-road capability and breadth. Users can embark on their off-road journey right away after purchasing the new vehicle, allowing them to fully enjoy the thrill of traversing diverse terrains.
Currently, the industry's consensus is shifting towards the passengerization and premiumization of pickups, giving rise to a number of models positioned as passenger pickups, featuring interiors and configurations that increasingly resemble family SUVs, creating a more upscale, comfortable, and passenger-oriented driving experience. The interior of the BOLDEN passenger pickup employs a black and coffee-colored contrasting design, exuding a sense of sophistication and grace. The seat stitching is neat and uniform, combining sturdiness with aesthetics. Beyond the overall layout of the cabin, the BOLDEN passenger pickup features numerous design details aimed at enhancing passenger comfort. On the smart technology front, the BOLDEN passenger pickup is equipped with advanced features including a large-sized screen, a connected car system, and a high-level intelligent driving system, placing it in a leading position within the passenger vehicle market as well.
Due to the varying functions and scenarios of use, consumers place greater importance on the reliability and load capacity of commercial pickups compared to passenger models. The BOLDEN commercial pickup embodies these characteristics, balancing durability and exceptional carrying capability. It is built in strict accordance with heavy-duty vehicle durability standards, with a body made from over 50% high-strength steel, and key materials featuring a stiffness rating of up to 1500 MPa, ensuring enhanced longevity. The BOLDEN commercial pickup is available in both long-wheelbase and standard-wheelbase models, with cargo box dimensions of 1800×1520×530 mm and 1520×1520×530 mm, respectively. The large cargo box provides stronger loading capabilities, offering cargo volumes of 1450L and 1220L for the long and standard wheelbases.
Industry insiders anticipate that in 2024, China's economy will exhibit a ”stable first, then high“ growth trend, with macroeconomic policies continuing to support the release of market demand, driving further growth in the pickup market. Although SINOTRUK is a latecomer in the pickup segment, it is also an innovator and pioneer. The launch of the all-new BOLDEN pickup not only aligns with national policies of promoting consumption and innovation but also comprehensively meets the diversified vehicle usage needs of consumers. SINOTRUK has elevated the all-terrain attributes of pickups to a new height, promising vast market development potential.
In the future, SINOTRUK will continue to be market-oriented, driven by technological innovation, consistently enhancing product quality and optimizing user experience, while actively exploring international markets, striving to make Chinese manufacturing and brands shine on the global stage.
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